Why good book design matters:
Attractive book design is crucial to drawing readers. A book should not only be visually striking—its look also needs to fit within its specific genre. There are many aspects to marketing a new title, but perhaps the single most effective marketing tool—even with ebooks—remains the book’s cover.
dba Gregory Smith Graphic Design / G. B. D. Smith since 1984
I've designed texts and covers for hundreds of books in a range of genres: education (test prep, college, academic), trade non-fiction and fiction, poetry, children’s books, self-help titles, etc. I’ve worked with many talented people, bringing interesting items into projects: Ronald Reagan’s handwritten speech cards, crime scene tire tracks, infrared Hubble images, stereoscopic views of Cro-Magnon skulls, Andy Warhol’s birth certificate, a Poet Laureate’s scrawls . . .